The Game of Life
Contracted by Creative Asylum.
Life’s not a game, unless of course you’ve downloaded the new Game of Life app for the iPhone and iPod Touch. I had the chance to work with Creative Asylum to create a commercial for the new Game of LIFE app developed by the folks at EA/Hasbro. The spot was designed with an Apple-esque feel in which the iPhone was passed from hand to hand while the game was being played.
How was this shot? Was the ipod given a green shot and they keyed out? How did you do the hand spinning the wheel on the screen?
Zach, we received game footage from Creative Asylum and composited as well as motion tracked all of the footage. The hand turning the wheel is green screen footage of just the hand and then composited on top the game. Let me know if you have any other questions! thanks.
Thanks Justin! So did you shoot the hand on the ipod? I’ve been trying this and consistently am running up against the problem of screen reflection. How did you accomplish this?