We recently wrapped an amazing broadcast spot for Butler Community College. By combining stop motion and hand-drawn illustration we were able to develop a truly unique spot that everyone involved with is very proud of. It was shot on a Canon 7D, using the incredibly effecient 8 fps continuous shot setting. We handled all of the shooting, editing and post-production for the spot in-house.

Created for: Amelia Island.
Contracted by: MMG.
Photographer: Jason Dewey.
Lead Animator: Justin McClure.
Animator: Cameron Pierron.

Audio by: Evolution Audio
Intro/Outro Footage: DangerDom

Click here to check out some work from my previous reel.

This spot was created on a very short timeline, but every project I work on goes through a vigorous creative process no matter how soon the deadline is. Here's a quick inside peek at some of the steps behind the process. First there are sketches.

Then animation boards were created.

Then a short animatic and finally the animation. Below are several still frames from the final product from above.

The inspiration for the piece came from the fact that homeless people live very transparent lives, pretty much open to the public for all to see. So, the spot was created entirely on printed transparencies and then filmed. The first thing that was needed was a make shift light table, which was crafted from what is normally a meeting table. With some simple lights from a hardware store, some tape, a trash bag and some drafting vellum we were ready to roll. The entire spot was shot on a Nikon D5000 which records 1280x720 at 24 fps. A 90mm macro lens was used to create a very nice depth of field and the entire thing was shot in camera. The only post production that was done was a little bit of color correction. Check out some behind the scenes images and the edited web spot below and be sure and head over to www.justicerevival.org to learn more about the event.

Co-Produced and Directed by: Jonathan Bostic
Contracted By: It Looks Good.
Photography credit: Trevor DeVage.

After completing this animation I was able to go to the actual awards show and see the artists perform. While I was there I sat next to Pete Stacker who did the voice over for the promo. A very nice guy, Pete does voice overs for everything from movies to commercials. Check him out and have a listen to his work on his website.

Boards Version 1

Boards Version 2